Forbes has published its annual ranking of America’s 100 wealthiest self-made women, featuring both familiar names and new additions.
Selena Gomez debuts on the list, thanks largely to her stake in Rare Beauty, the cosmetics brand she launched in 2020 and valued at $1.3 billion. Forbes estimates Gomez’s personal net worth at $700 million, making her one of 16 entertainers to secure a spot. (Bloomberg pegged her fortune at $1.3 billion last September.)

Other celebrities in this year’s lineup include Taylor Swift, Kim Kardashian, Kylie Jenner, Oprah Winfrey, Beyoncé, Reese Witherspoon, and Rihanna.
Celebrity Honorees on Forbes’ Self-Made Women List
- Oprah Winfrey
- Kim Kardashian
- Taylor Swift
- Rihanna
- Madonna
- Beyoncé Knowles-Carter
- Selena Gomez
- Kylie Jenner
- Judge Judy Sheindlin
- Celine Dion
- Barbra Streisand
- Ellen DeGeneres
- Dolly Parton
- Reese Witherspoon
- Katy Perry
- Serena Williams
Shifts in Net Worth
- Rihanna fell 30% in the rankings, a dip Forbes attributes to stagnant sales at Fenty Beauty and Savage X Fenty.
- Market changes led to a 4% decline in Kylie Jenner’s fortune.
- Kim Kardashian, Reese Witherspoon, Dolly Parton, Ellen DeGeneres, and Madonna held steady.
- Beyoncé, Celine Dion, Katy Perry, Serena Williams, and Barbra Streisand posted modest gains.
- Taylor Swift recorded the list’s largest jump: her net worth rose 23% to $1.6 billion, driven by the overwhelming success of the Eras Tour and related ventures. (Her recent purchase of her music catalog was not included in this valuation and could lift it further.)



