Last week, Unity surprised developers by introducing a new operating system for its game engine that will appear every time a game is installed. This decision was criticized by one developer who saw this as a serious problem. However, it now appears that the company has re-evaluated its position and is preparing to revise this policy.
In a statement to X, Unity regretted the confusion and concern caused by the recently announced business fee policy. They acknowledged that they actively listen to feedback from their partners, communities, customers, and partners. As a result, Unity is committed to changing the law and aims to provide an update on these changes in the coming days. The company appreciates the positive comments and suggestions it receives.
The revelation of the new price angered developers and led to protests against Unity. Slay’s developer, Spire Meta Crit, expressed their disappointment: “We didn’t think it was necessary to make this public before; it’s gotten so bad.” Rami Ismail wrote, “There is no indication that Unity consulted with any developers before making this change.”
In response, many manufacturers moved to block the advertising partnership, while others considered the possibility of creating one. class action lawsuit.
Challenges Faced by Unity and the Impact of Policy Changes
Unity’s decision to change its policy comes after a difficult period for the company, which has faced serious problems in recent years. It’s worth noting that Apple’s privacy policy changes have had a big impact on Unity’s ad revenue.
Additionally, Unity’s stock price dropped last year and it was forced to lay off employees; This affected 8% of the workforce, or 600 employees. Additionally, Unity has faced controversy, with CEO John Riccitiello speaking negatively about game developers not prioritizing performance.
After the initial trouble, Unity tried to clarify its policy. They said they only pay for initial setup, excluding charity and demo events. The costs will be the responsibility of the owner of the subscription service, not the developers.
But some developers working on Unity and its previous pricing model still find themselves stuck. Tomas Sala, one of the developers of The Falconer, expressed his disappointment: “I spent many years developing it as a simple license, that is enough for me. Now, as I am about to release it, they are introducing a completely new plan.
This is not a price increase, but together it is a change in the way we do business. I have no choice but to upgrade and pay for it, there is no way back. “
The effectiveness of Unity’s changes to satisfy developers is still unclear. In response to the company’s message, one developer directly expressed the need to be honest, transparent and trustworthy, saying: “Be honest, open and trustworthy. What we need is stability. “
Conclusion
Gathering caused a huge uproar among developers by suddenly introducing a new price tag to the game engine. While the company is now re-evaluating the policy in response to criticism, concerns remain that trust and the developer community will be harmed.
The merger faces challenges from changes in Apple’s privacy policy, changes in stock prices, layoffs and past conflicts. The path to increasing construction confidence and ensuring stability is still unclear.
